BMW delivered 100,000 electric vehicles in 2017, meeting a promise it made at the beginning of the year.
“We deliver on our promises,” said Harald Krüger, Chairman of the Board of Management of BMW AG. “Selling 100,000 electrified cars in one year is an important milestone, but this is just the beginning for us.”
BMW has delivered over 200,000 electric vehicles since it first introduced the BMW i3 hatchback in 2013. By 2025, the company plans to offer 25 fully electric and plug-in hybrid models worldwide.
Electric mobility is a key element of the company’s corporate strategy. Beginning in 2021, the fifth generation of electric drive train and battery technology will use scalable, modular electrification kits that will allow all model series to be fitted with every type of drive train, according to a company statement.
Upcoming plans include a full electric Mini in 2019, and in 2021 the flagship BMW iNext in 2021, which will combine electric mobility with autonomous driving for the first time in a series-production model.
BMW is already a leading brand in electric mobility. Electric vehicles now account for two per cent of new sales across all manufacturers in Europe, but the figure for BMW is already six per cent. The company has a similarly strong position on the worldwide market, where it has a 10 per cent share.
Electric models are in especially high demand in Western Europe and the US, where they account for seven per cent of total BMW sales in both markets. In Scandinavia, one in ever four BMWs sold is electrified.
To celebrate this important milestone, the iconic BMW Four-Cylinder headquarters tower in Munich is being transformed into a battery with a special light installation.
Image credit: BMW